The International Conference promoted by Cosmetica Italia this year, too, will mark the inauguration day of Cosmoprof Worldwide Bologna. For beauty, health and environment – Cosmetics and sustainability: the essential opportunity for future challenges, this is the title of the event which will be put on Friday 20 March (9a.m.-1:30 p.m.) in the Sala Italia of Palazzo Congressi.

«Originating as an event mainly geared towards an audience of technicians and industry workers, the conference today is a true and genuine all-around notes comparison for all our stakeholders – says Luca Nava, vice general director of Cosmetica Italia – After the positive outcome of the last edition, dedicated to responsible communication and to cosmetics claims, this year, internationally renowned experts will be involved in reflection on the theme of sustainability in the cosmetics field».

The format of the conference in fact involves participation of national and international experts, belonging to the cosmetics sector and others. Thanks to this set up and the multidisciplinary nature of the theme addressed, the event will be cross disciplinary and will shed light on different aspects and points of view linked to sustainability.

Among the speakers who will grace the stage are sociologists, experts from research companies, members of the European cosmetics industry and the academic world. The round table at the end of the conference will stimulate notes comparison on sustainable development through the contribution of consumer and industry representatives, as well as personages from the world of politics and the institutions.

«With Expo 2015 right around the corner, we have chosen to approach the theme of the conference with Feeding the Planet. Energy for life of the Universal Exhibition – comments the president of Cosmetica Italia, Fabio Rossello – While continuing to offer innovative and effective products capable of guaranteeing the safety and health of the consumer, sustainable development becomes an opportunity for cosmetics companies and at the same time a challenge that may not be left unanswered. It is a priority for the cosmetics industry both on a European level and on a national level, so it is necessary to dialogue and work together with all stakeholders involved in, and sensitive to, this subject